Everyone wants to dip their toe in the medical aesthetics space. And why not? It’s beautiful. But among platforms in this space, such as day spas, it is the pure med spa that has longevity “because it mixes the experiential with the service and the clinical outcomes,” says Nicole Chiaramonte.

In October 2022, Nicole founded Advanced MedAesthetic Partners, which has 62 locations operated by “motivated entrepreneurs” hungry to grow their one or two locations into more. AMP integrates the partners under one umbrella, offering standardized back-office functions with individualized local patient experiences.

With host Geoff Cockrell, Nicole explains AMP’s strategies for expansion and discusses one of the biggest trends in med spa: weight loss drugs. She also shares insights about risks in the industry, including competition, lack of credit, and state legislation. As AMP approaches its two-year mark, she is optimistic about what 2025 will bring.